Sara is a marketing professional with a passion for complex concepts, deep connections, and innovative thinking. She joined the Economics of Mutuality Alliance in 2024 after completing the On Purpose programme, which she undertook to align her career with her values. 

With 10 years of experience in marketing and communications across various industries, including a role at Avery Dennison - a Fortune 500 leader in digital ID technology - Sara brings strategic insight and a global perspective to her work. She believes in the interconnectedness of business with social and environmental issues and is committed to driving positive change through her career. 

Sara also serves as a board trustee for Being The Cure, a London-based charity dedicated to nurturing children's moral compass. She is Italian and currently lives in London.